Archive for August, 2009
Posted on August 20, 2009 - by Kelly Verge
It’s not glamorous and our pride sometimes tells us that we know best. However the truth of the matter is that keyword research is where most new Internet Marketers fail. If you get it right, even a poorly thought-out marketing strategy can make sales. When skipped, even the best product with the highest-converting sales page won’t make a dime.
Good keyword phrases allow us to compete in the heavy-hitter niches without having to go head-to-head with the heavyweights. The big niches have a wide selection of affiliate programs, content, and even graphics that we can use to build our websites. When we narrow the niche through the use of keywords, we’re still part of the big pie, we’re just working on a smaller slice.
So how do you find gret keywords? Here are three ways:
Do a search on Google for “keyword research” and study the results. It will take some time. It’s worth it.
Make notes. Paper is fine. A simple copy/paste to OneNote is my favorite method of taking notes, but Wordpad works, too.
Practice what you’ve learned. This is a case when reading isn’t enough. Run through several niches looking for keywords. Again, make notes. If you find several related keywords that all look good in a niche where you might be able to make money, you’ve identified a good project.
(Note the word “free” is in quotes. There’s no such thing as free – you’re trading time instead of money.)
Almost Free Method
Register for the Thirty Day Challenge. As part of this free course you’ll get a free 45-day trial of Market Samurai along with all the instruction you’ll need to get up to speed with it.
Market Samurai is one of my top 2 choices of paid keyword research tools, so this option is a no-brainer in my book.
This year the Noble Samurai team has added quite a few new features, so MS is really more than a simple keyword tool.
Sign up for Micro Niche Finder.
MNF is my preferred keyword research tool, and as you learn about keyword research on the web, you’ll see that I’m not alone in this. One successful campaign/page/product will more than pay for MNF, so in my book it’s a must-have tool.
The paid tools like MNF and MS do basically the same things as the manual searches. Their results might be a little more accurate, but even if that weren’t the case, they do the searches in a fraction of the time (MNF tends to be quite a bit faster than MS). This is important when doing keyword research because the more phrases you’re able to search through, the more likely you are to find the real gems.
OK, so we know how, but why?
With proper keyword research and identification you’ll be able to more quickly pull in targeted traffic.
If you use this information when you register your domain, when you build your content, when you write your articles, and when you build your backlinks, you’ll rank more quickly for the keywords that have good traffic and less competition. This means you’ll see results sooner with less effort.
Often poor (or no) keyword research is the key difference between those who succeed in IM and those who struggle without any successes.
Posted on August 5, 2009 - by Kelly Verge
For those who use RSS feeds to streamline their daily consumption of web information, Yahoo Pipes can be a great tool. Using pipes, you can combine, extract, sort, filter, chop, dice, and puree your favorite feeds.
The problem with Yahoo Pipes is that there is a learning curve. Thankfully, any pipe that has been created can be used by anyone else, and Yahoo has thoughtfully included a search function.
Below is a list of the top 8 Pipes we’ve found (so far):
- Aggregated News Alerts – Enter a search term and this pipe will blend searches from Bloglines, Findory, Google Blog Search, Google News, IceRocket, MSFT Live News, Technorati, and Yahoo! News.
- Daily Feeds Mashup - A large smashup of such sites as: Lifehacker, Duggmirror (forecast), Digg, Slashdot, Kottke, Boing Boing, Reddit, Engadget, Del.icio.us, Stumble Buzz and more sorted by date. It also appends the originating site’s name to the title and corrects for duplicates.
- Hot Deals Search - Finds deals from all major deal sites in US… Fetches deals simultaneously by running parallel threads… Sorts deals based on publication date of the deal (latest first).
- Top Tech Gadgets - Fetches only the hottest gadget news from around the web.
- Video Game Video-Reviews - From IGN, Gamespot, Gamepro, GameTrailers, 1UP, G4′s X-Play and The Escapist’s Zero Punctuation.
- Super Digg Feed v2.0 - This pipes makes your boring old Digg rss feed into a SUPER Digg rss feed. It adds category information, submitter information (with a link to the users page), Digg count, number of comments (with link to the comment page), and a link to the direct page, bypassing Digg. It also comes with a relevant Flickr picture (click to go to the flickr page).
- eBay Partner Price Search - This Pipe was designed eBay’s new affiliate partner program for the US. It will allow you to add your search terms and enter your Campaign Id Number, Custom Id , Minimum amount and Maximum amounts.
- Full Text RSS Builder - This pipe fetches the specified RSS feed, reads the web pages indicated in the links of the RSS feed items, extracts the contents from the web pages between the specified tags, and write back the extracted contents into the description of the RSS feed items. Use this pipe to build your own full-text RSS.
Of course, not only can the RSS output from these pipes be used via an RSS reader, they could also be used as content – either in an RSS widget or even using something like FeedWordPress to provide content for an autoblog.
Let me know if you use any cool pipes, and I’ll take a look at them, too.
Posted on August 3, 2009 - by Kelly Verge
You’ve found the perfect niche.
Unfortunately, when you try to register a domain name, you find that the .com, .net, .info, .us, .biz domains are already claimed.
So you head to Squidoo, HubPages, Blogger and WordPress, only to find that those domain names are claimed, too.
Since it’s very important to have your keyword phrase in your domain name, sometimes you have to get creative. Occasionally dashes between the words are all you need to try. Sometimes, however, you need a little more.
The list of prefixes and suffixes below can be combined with a keyword phrase to greatly expand the choices of available domains. For example, if your keyword phrase is “underwater baskets,” you might choose something like, “underwaterbasketssource.com.”
If your favorite domain combination is also taken, you can always add hyphens to the combination: underwater-baskets-source.com.
Here’s the list:
dotcom (best with one-word niches)
Finally, if you’d rather use an automated online tool to suggest your domain name combinations, try one of the following sites:
If you have a favorite domain name prefix or suffix that I’ve left off of this list, please let me know!