Posts Tagged ‘Backlinks’
Posted on July 7, 2010 - by Kelly Verge
Recently Andy Fletcher asked me to test a new product that he’s created. It’s called WP Syndicator, and it’s a plugin that syndicates your posts across 15 different web 2.0 properties. But that’s not all…
Andy is donating 100% of the sale of this plugin to Asthma research.
Even better, he’s offering WP Syndicator for $10 from now through July 19th! He’s running this insane sale because he’s trying to reach $10,000 by the 19th.
OK, enough about the cause and the deal. Here are the details on the plugin:
The WP Syndicator plugin was created to very nearly automatically syndicate your WordPress posts across 15 top Web 2.0 properties. What this means is that when you create a new post (or edit an old post) there’s an option to “syndicate” the post. When you click on that link, a snippet of your article will be posted to all 15 properties (or a subset of these if you choose). At the bottom of each snippet is a “Read more…” link back to your article/blog.
- First, each time you syndicate a post, that post gets 15 backlinks. Some are no-follow, but in the scheme of things, that’s of minimal importance.
- Next, many of these properties will bring in a certain amount of exposure in addition to the backlink. This means that they have the potential to bring in some traffic on their own. When this happens, the visitor is interested in the snipet, he clicks the “read more” link, then he sees the entire article on your blog. It’s a very normal user experience, so your visitors are happy.
- The plugin takes very little effort. Once you set up accounts at each of the properties (15 minutes if you’re SLOW), you simply click the syndicate link when you want to syndicate the article.
- The length of the snippet is configurable. If you want a longer/shorter snippet, just enter the number of characters in an option box.
- The plugin strips out all html formatting. I think this is good since I tend to place an image and an affiliate link near the tops of my posts. If my Blogger or WordPress snippets contained an affiliate link, they wouldn’t stay up long.
- Again, you can choose which properties to sign up for and even which of those you wish to syndicate to for each of your posts.
- All of this is done through the properties’ API’s, so there is no captcha nor are they as likely to change/break as frequently as those programs that are trying to do underhanded things. Andy says that he’ll keep the software updated if things stop working.
- For the few properties that have odd requirements, Andy has linked to detailed instructions (video) to show what needs to be done. It’s easy, and Andy has made it even easier.
- The plugin doesn’t/won’t syndicate automatically. If you have scheduled posts or use an autoblogging tool, the plugin won’t syndicate your posts by itself. You have to click a link in order to syndicate. Andy made this decision in order to keep this program from being abused by spammy bloggers. I completely agree with the decision, and in the long term it will help ensure than WP Syndicator doesn’t get slapped by these properties. However, since it’s a nice-to-have feature, regardless, It’s a small negative.
- The links back to your blog post aren’t keyword-based-links. Again, that’s not a huge deal if you’re doing other backlinking. In fact, this will help your backlinks look more natural.
When Andy told me how much he was going to charge for this plugin, I was stunned. It’s a one-time payment for a plugin that you can use to syndicate all of your blogs to 15 web 2.0 properties. Really at this price it’s a no-brainer. The small negatives really both have an upside, so I highly recommend WP Syndicator to anyone who runs WordPress blogs.
Get WP Syndicator Here!
Just a side note. The above links are “affiliate links” simply so that Andy will know who’s helping him with this charity effort. 100% of the sale of WP Syndicator goes to Asthma research.
Posted on December 7, 2009 - by Kelly Verge
Thanks in large part to the efforts of Travis Sago, nearly all Internet Marketers are very familiar with the concept of article marketing (or Bum Marketing, as Travis coined). With article marketing, you post your articles (content) on popular and high-ranking article directories with the intent of driving a percentage of the readers to your sales page.
However, article directories can also serve two other important functions: authority and backlinks.
When you post a bunch or articles all surrounding your niche and each of these articles points back to your product (which is also tied to your name), you can build yourself as an authority in that niche. Obviously the articles must be informative and accurate. Done correctly, this can lend quite a bit of credibility to the claims you make in your sales copy. As with article marketing, the more people who see your articles, the better, so the larger directories work best.
The third use for article directories is to build backlinks.
For this purpose, not only is it good to post your articles on the higher-ranking directories, it’s also good to post your articles across many different directories. This gives your backlinks the IP diversity that Google prefers. Some people might claim that posting the same article to many different directories will lead to the “duplicate content penalty.” That’s just not the case. While many of the articles will show in Google’s supplemental results if you search for a phrase from the article, multiple copies of an article can and will show up as backlinks within the Google Webmaster tool.
The below list is a great group of article directories to post to. It’s a good spread of high and low PR sites so that the links look more natural. For those who are on a tight budget, you can post your articles manually. For those wishing to automate, every one of these article directories are included within Article Post Robot. This program is a one-time purchase (unlike many of the subscription-based backlinking products), and it works very well. Click here for more information about Article Post Robot.
(The PageRank shown below indicates the rank of the directory’s home page. Some of this authority is passed down to your articles, but your actual article will be PR0 unless you build it through further backlinking.)
Finally, please note that there are hundreds if not thousands of article directories. This is simply a large, sorted selection of them.
Posted on July 28, 2009 - by Kelly Verge
If you’re not familiar with the concept, each site has a backlink to your main site, but each also contains a link to the next spoke on the wheel. Some linkwheel designs also include patterns of crosslinks across the wheel, but the most basic (pictured to the left) is also the least likely to be penalized as a linking scheme – especially with larger wheels.
The inter-linking passes a bit of link juice from each spoke back to the hub. Since each spoke is interlinked, a bit of link juice is also passed to each spoke, which increases the overall effectiveness of the whole wheel.
Today SeNuke added a “Web 2.0 Profile” module to their product. Really it’s just a means of building linkwheels using profile pages on social sites. Here’s how it works:
- You enter 3 lines of information, then press “start.” The software creates accounts at all of the sites you’ve selected (including automatic captcha solving).
- Next, press one button to automatically handle the verification emails for all of the new accounts.
- Next, enter the URL you want to be the hub of your new linkwheel, press “go,” and it builds the wheel, inter-linking each spoke.
- Finally, press one more button to ping each of the new spokes so that the search engines find them.
As released this module contains 490 sites:
1 PR 8 domain
9 PR 7 domains
48 PR 6 domains
87 PR 5 domains
70 PR 4 domains
114 PR 3 domains
88 PR 2 domains
73 PR 1 domains
(Please note that the PR of the main site does not directly carry over to your profile pages, but some of the authority is passed down.)
The best part about this specific technique is that since the pages are built on profile pages, unless abused by a user, the pages aren’t spammy or obtrusive. Really, the whole software package is like that. When used in a thoughtful manner, SeNuke just makes it easy to do the backlinking you should already be doing for your sites.
This new addition to the SeNuke software shows just how committed Areeb is to making SeNuke the best piece of link-building software on the market. He could have easily make this module a stand-alone product and sold it to his existing customer base. Instead, each time he adds a new module, he’s building value to an already powerful software suite.
If you can’t tell, I’m impressed.
(Areeb does a much better job of updating the software than he does with updating the sales page. The newest features aren’t mentioned, but when you sign up for the free trial you’ll have full access to all of the program’s latest features.)
Posted on March 30, 2009 - by Kelly Verge
I’ve been continuing work on a couple of Conduit sites that have been showing promising conversions. They’re both doing very well so far so I’m doing a side-by-side test of a couple of different tactics to drive more traffic to them.
Conduit Method sites are a specific type of review site based on individual product reviews on a group of products surrounding a niche. Conduit sites tend to work extremely well for products outside of the “make money online” niche. To see specifics and an example, check out Chris Rempel’s Conduit Method as well as his package of conduit-style templates/theme.
By their nature, Conduit Method sites pull in long-tail traffic very well. The more content (review pages) you have, the more long-tail results you’ll pull from. So for one of my sites I have been focusing on adding content (review pages) first. After I add a bit more content I’ll see how the traffic pans out.
So far I am finding that as I add content, the traffic for the site increases incrementally. Given the nature of these pages, I would expect that to be the case. All I’ve done for promotion on these pages is distribute the RSS feed when the site was created and throw out a few social bookmarks using SENuke each time I add a page. The bookmarking doesn’t seem to help the pagerank or SERP position for these pages, but it always helps get them indexed – usually within minutes.
For my other site (kind of a twin of the first site in a slightly different niche), I’ve only created 5 pages/reviews, and I’m focusing on a backlink campaign using the Triple Threat System as each new page is created. I’m finding that the traffic growth happens much faster working in this order. I create the review which is added to the site’s RSS feed as soon as it’s posted. Next I do a round of social bookmarking with SENuke. Finally I set up a Triple Threat module.
Eventually, assuming the Conduit site is built around a niche with plenty of products to review, a site promoted in this manner can’t help but becoming a sort of authority review site.
The best news about my testing is that the conversions are holding steady across both niches. This formula just works.
I’m a strong believer that review sites are the easiest way to succeed as a new affiliate marketer, and that Conduit sites are among the best styles of review sites.
What have your experiences been with review-style sites?
Posted on March 18, 2009 - by Kelly Verge
Last weekend I created over 60 blogs.
I’m putting the final touches on a linking strategy I’m calling the Triple Threat System. I put the system through its paces on Saturday and Sunday (hence the 60+ blogs), and I’ll know in a few days what the results will be.
I have a neglected site that’s been getting on average five visitors per day. I’m pretty sure that the results of this weekend’s work should push the traffic well over 100 visitors per day — perhaps much higher.
This system addresses a few specific things:
- Quality backlinks
- Quality visitor experience – I realize how strange that sounds when talking about mass-blogging
- Speed of implementation
While I was working through the system I was also creating documentation and recording screen captures. I’m pretty sure that with existing content (i.e. ghostwritten articles) I could work through the entire system in a day. That will be the next trial.
While the system isn’t fully automated, I did make use of two pieces of software that helped tremendously with the process.
First I used Incansoft’s RSSBot for submitting the various RSS feeds. I didn’t use my own RSS aggregating method because I want to have a minimal footprint. RSSBot makes this process very simple and fast.
Finally I used SENuke to bookmark all of the created sites. I made use of the spinner that’s built into the SENuke bookmarker and used quite a few new accounts — again to minimize the footprints. (I also used the article spinner that’s part of SENuke, but that’s really not a time saver since it’s just as easy to buy content.)
The Triple Threat System is a culmination of all of the backlinking research and testing I’ve been doing since I started in IM, and I’m pretty excited about how it’s turned out. I’ll keep everyone posted as I get close to completing the documentation.